Zazzle RSS Feed – Zazzle Referral Code

Zazzle Tutorial: Affiliate Referral Guide

This post is part of a series to help promote Zazzle products. If you like what you read, consider purchasing our book, Make Money Online Using Zazzle.

We’ve discussed how you could open a Zazzle business and how you can boost your take home income as a Zazzle affiliate referring other people’s products.

It takes a lot of time to refer products one-by-one. You can use an RSS Feed to automatically capture Zazzle products and post them to blogs, emails, and social media platforms.

RSS stands for Rich Site Summary (also referred to as Really Simple Syndication). In simple terms, this is a line of coding that pulls information from a designated source. In our case, it will pull from Zazzle. Your referral feed can include information like: full or summarized text and metadata such as publishing dates, title, descriptions, and authorship. Use a feed to group products by theme or niche.

In this tutorial guide we will help you create a Zazzle RSS feed coding. In later articles, we will show you how you can use this coding to for online marketing for your blog or on social media networks.

A affiliate RSS feed might include:

  • Your own store products
  • Products from someone else’s shop
  • A series of products with a similar theme or niche
  • A Tracking code

You can also include a tracking code. The tracking code lets you know exactly where the user originally clicked to enter Zazzle. You might use one code for Facebook, another for Twitter, Tumblr, and so on.

Zazzle Store RSS Feed Builder with Affiliate Referral Code

Follow these steps to build a URL to pull a unique list of products from Zazzle.

You probably already know the URL for your Zazzle store. To create the simplest feed, you add feed to the beginning of your shop url and rss after it as shown below:

Add your affiliate referral code:

In both cases: change YOURSTORENAME to the name of your store and replace all the zeros after the at= with your own associate referral code.

*When you are signed into Zazzle, your affiliate referral code is at URL: or you can also try clicking here.


Zazzle RSS Feed Limit Number of Products (Items Posted in Zazzle Shop)

Quick Create is a Zazzle feature that permits store owners to create multiple products at one time surrounding a niche, the niche being your image. Find Quick Create after signing into Zazzle and going to:


When you are using a RSS feed, the feed will generally present a group of products. There will be times where you only want to show a distinct number of products (such as posting to social media – you don’t want to send 96 affiliate products at once).

To limit the number of products displayed, we must add an additional parameter to the coding. The parameter is ps which refers to Page Size or number of products per page.

We will add it to our previous coding with a number. The number will represent the number of products we want to appear in the feed.

Show only one (1) Zazzle item in a feed:

Limit the feed to three (3) Zazzle products:

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Associate RSS Feed – How to Use the ? and & in Coding?

The most Frequently Asked Question (FAQ) when beginners create a Zazzle feed is, “Do I use & or ? before my referral code?

ANSWER: It depends on the location of your referral code.

RULE: The first parameter is preceded by ? and all other parameters are preceded by &

For example:
These two feeds will produce the same result:

The important thing is the ? always comes prior to the first parameter.

Create a Zazzle Niche Feed or a Theme Feed

Use the query string parameter qs to stream Zazzle products with a common theme or niche. It can be something like a product line (giftbox) or a keyword such as cat (used in our example below).

This string would pull 3 items from a store containing the tag ‘cat’:

If we remove your store name, we can pull 3 items from the entire ZAZZLE marketplace containing the tag ‘cat.’ This is a format affiliates with no shop on Zazzle would use to promote.

Sometimes, it helps to create a general feed. Maybe you want to pull all your animal products (dogs and cats). For each item you want in the feed, add a tag to the individual product page. (This will take you time, so you might evaluate whether the Return on Investment (ROI) is worth it.)

Suppose the tag you chose to add was ‘animal’ then your feed pulling both your cat and dog items that contain the tag ‘animal’ would look like this:

Zazzle RSS Feed of Popular or New Items

Use the parameter st for Sort Type to pull your items sold (popularity) or new items (date_created).

For a feed of 3 of your cat items recently sold on Zazzle (your “popular” items) use:

For a feed of 3 of last cat items created on Zazzle (your “new” items) use:


Analytics and Tracking Code for Zazzle clicks

You can use the tracking code parameter tc to track where people are clicking your Zazzle links.

You can use whatever letters or numbers you like. Some ideas for tracking codes are:

  • Blog – for a link from a blog
  • FB – for a link from Facebook
  • TW – for a link from TW
  • Lk – for a link from Linkedin
  • Pt – for a link from Pinterest

We follow the same coding rukes: add the paramenter tc for our tracking code with the & sign. The code below would pull from a store, with a referral, 3 items, tagged cat, newly created, and the feed will be placed on a blog:

Where do I analyze my tracking results?

This post is focused on setting up proper Zazzle RSS Feeds. Analytics needs it’s own post.

  • A short and quick answer: When you view your affiliate earnings page, you will see the tc code beneath the product description.
  • A longer and better answer is to begin using a program like Google Analytics to monitor your customer user actions.


Zazzle RSS Feed Parameters

Other parameters you might be interested in are:

  • cg = product line
  • pt = product type string is no longer recommended by Zazzle as of Feb 2012 so ignore that section in the official Zazzle guide. Instead use a query string to pull the product type. See the full list of product types
  • sp = sort period (set to zero for the entire history, 1 for today, 7 for this week, 30 for this month)
  • pg = page number, use it to tell what page the feed should start on
  • ft = feed type can be either “rss” pr “gb” for Google Base
  • isz = A square image size, set to tiny (50px), small (92px), medium (152px), large (210px), huge (328px), or if those defaults are buggy ~ try a number as in 300 for 300px
  • bg = background color using RRGGBB (number strings)
  • at = used for referral id (You can also use at as shown in the examples above)

For official tutorial help: See the full Zazzle RSS Feed Guide. (You may also find a link builder of affiliate helper online, but be careful using automatic URL creators because sometimes they replace your affiliate coding with their own.)

How are you using Zazzle RSS feeds for your store?  Tell us in the comments.

Zazzle RSS Feed Tutorial Series

See the follow-up posts and videos:

Using Zazzle RSS Feeds to Schedule Social Media Posts

This is one of our recent videos showing how to use a Zazzle RSS Feed inside Mass Planner 2 software.

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Some More Tips on Zazzle Linking

these two links are effectively the same…
even this one works.. (see Source)

Zazzle 2017 News

Still pondering about starting a Zazzle business? Zazzle is expanding offices – click here.
Why do businesses open branches in Ireland? See here.